Was it the Bread you wanted, or the Bag?

I’ve written a few posts about the Tour de France in the last couple of weeks since I’ve been in Normandy, where Le Tour started at the Mont St Michel on July 2nd.

Today my friend happened to buy 2 Baguettes de Tradition and woohoo… they came in Tour de France bags.

IMG_20160716_183927

I’m sure it made them all the more tastier! And I have a new hashtag #BagsOnLeTour 🙂

Sometimes the packaging is better than the contents but this time I give it 50:50

What have you bought recently that came in unexpectedly great packaging?

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4 Responses to Was it the Bread you wanted, or the Bag?
  1. Sherry Bevan
    July 16, 2016 | 7:46 pm

    Unexpected packaging … not bought by me but donated to a local NCT branch as a raffle prize, I always pack my book in bright purple sparkly envelopes. I think the prize winner loved the envelope as much as my book!

    • Shona Easton
      July 17, 2016 | 10:10 pm

      Yes it’s great when the recipient loves the packaging. I get comments too about how my designs arrive. I think it shows we take extra care 🙂
      Thanks for your comments, Sherry

  2. Mike Gardner is The Time Doctor
    July 17, 2016 | 11:06 am

    When someone takes the time to give a product, nice packaging, I think it adds to the expectation of quality of the product, and if it does’nt deliver that quality i’m doubly dissappointed

    • Shona Easton
      July 17, 2016 | 10:11 pm

      Very true Mike. The product inside needs to be great too!

Was it the Bread you wanted, or the Bag?

I’ve written a few posts about the Tour de France in the last couple of weeks since I’ve been in Normandy, where Le Tour started at the Mont St Michel on July 2nd.

Today my friend happened to buy 2 Baguettes de Tradition and woohoo… they came in Tour de France bags.

IMG_20160716_183927

I’m sure it made them all the more tastier! And I have a new hashtag #BagsOnLeTour 🙂

Sometimes the packaging is better than the contents but this time I give it 50:50

What have you bought recently that came in unexpectedly great packaging?

Save

Save

Save

To receive our FREE newsletter, with details of our latest special offers, new collections and exclusive events, simply click here! I respect your privacy & will never share your information with anyone.

4 Responses to Was it the Bread you wanted, or the Bag?
  1. Sherry Bevan
    July 16, 2016 | 7:46 pm

    Unexpected packaging … not bought by me but donated to a local NCT branch as a raffle prize, I always pack my book in bright purple sparkly envelopes. I think the prize winner loved the envelope as much as my book!

    • Shona Easton
      July 17, 2016 | 10:10 pm

      Yes it’s great when the recipient loves the packaging. I get comments too about how my designs arrive. I think it shows we take extra care 🙂
      Thanks for your comments, Sherry

  2. Mike Gardner is The Time Doctor
    July 17, 2016 | 11:06 am

    When someone takes the time to give a product, nice packaging, I think it adds to the expectation of quality of the product, and if it does’nt deliver that quality i’m doubly dissappointed

    • Shona Easton
      July 17, 2016 | 10:11 pm

      Very true Mike. The product inside needs to be great too!